Sanjana Chauhan

Sanjana Chauhan, as the former Senior General Manager (Marketing) for DLF Emporio, India’s first and finest luxury retail mall in New Delhi, is well versed with the workings of the Indian luxury industry. She has been part of the luxury industry’s amazing growth story in India. As part of the luxury mall, she initiated several new marketing ideas and concepts and pioneered social media marketing for multiple luxury brands in India.

Posts by Sanjana Chauhan:

 
By : Sanjana Chauhan | January 23, 2014

Gucci, India The Indian luxury market is expected to grow by a staggering 25 per cent in the next year and will touch the magic figure of $15 billion by the financial year 2015, almost double of the current level of $8 billion. This is the prediction made by ASSOCHAM, the high profile business association […]

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By : Sanjana Chauhan | January 20, 2014

Valentine’s Day at Sirocco, Lebua For luxury hotels, Valentine’s Day is the first month of the year when people, still recovering from the indulgences of December, choose to celebrate. It is also a crucial day for business, which is why most luxury hotels offer extravagant packages. Some that we thought were truly interesting: At Lebua […]

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By : Sanjana Chauhan | January 15, 2014

Audi Back in the 1960s, Indians would always opt for an Hindustan Ambassador when they wanted to buy a car. Then in the 1980s, the choice was between an Ambassador and the tiny Maruti 800. Of course, if you happened to be rich you could pay huge import duty and get yourself a fancy set […]

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By : Sanjana Chauhan | January 1, 2014

American fashion designer, Rachel Roy’s charity, Kindness Is Always Fashionable recently associated with…

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By : Sanjana Chauhan | December 28, 2013

LuxuryNext handpicks the season’s classiest accessories and products that will make for fabulous gifts Roger Dubius The end of the year is always the best time for luxury brands – they leverage the shopping mania that grips mankind during the festive season and launch some of their best collections. Watches Roger Dubius Arguably the most […]

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By : Sanjana Chauhan | December 23, 2013

…and yet, very global. Goodearth, India’s biggest lifestyle and home décor brand, is expanding its footprints abroad, with a few stores and a major digital push. Simran Lal, Goodearth’s indefatigable CEO, tells us how the store has helped revive and modernise the Indian aesthetic. Simran Lal, CEO, Good Earth How and when was Goodearth set-up? […]

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